Strategy: Starbucks' Next Chapter
A new CEO is meant to revitalize the coffee chain. There's a lot of work to do.
Strategy: Spirit Goes Premium
From Ultra Low Cost Carrier to "Poor Man's First Class". Can Spirit make the transition?
Strategy Bites: Nike Takes a Stand
Nike wants you to know that Winning Isn’t for Everyone. Here’s the strategy behind this statement.
Strategy Bites - Meta’s Interest in Eyewear
Why is Meta - owner of Facebook - interested in an eyewear company? What’s the strategy and does it add up?
Grow with Data: Analytics for your Target Market
Spend more time on your strategy and less trying to find the data to support it.
Brand Research: How Equinox Fitness has Grown
How do brands grow revenue and into new geographies in competitive industries? We researched Equinox Fitness to highlight their strategy & market positioning that has led to a 30+ year track record of success.
3 Tips to Scope an Effective Analytics Project
Many analytics projects fail to reach their potential. That’s why we spend extra time upfront scoping an effective project to set up the business for success.
From Data to Insights: Leveraging Your Internal Location Data
How do you drive insights from location data that sits in your business today like delivery or service addresses? In this post, we share 3 ways businesses can leverage this data to learn more about their business and customer.
